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By Derek Marriott in Industry on 29th Dec 2009 9:00
Following the awarding of the Case IH franchise to its Esher location, the Doe Group is re-branding the branch under its Ernest Doe Power banner effective from 1 January 2010. In East Anglia, the Doe Group markets Case IH products through outlets branded Ernest Doe Power, so the name change at Esher brings the branch in line with other parts of the Group.
Colin E Doe, Managing Director said, "The company and staff remain the same, so it's business as usual with the extra benefits of the Case IH franchise, but with a change of trading name. We will still be supplying the parts and services for any tractor previously supplied. Our vehicles and showrooms however will be brought in line with the Ernest Doe Power branding.
Commenting on the awarding of the new franchise, Branch Manager David Watson said, "We are really pleased to have gained the Case IH tractor franchise because they have such a large, strong product range from 65hp. These tractors are favourites with local authorities as well as organisations operating in the sports and leisure market. They will complement perfectly the tractor range from Iseki, and the groundcare products from Ransomes Jacobsen, with which we have had a lot of success."
Image: The Ernest Doe Power sales team at Esher. From left; Grant Buckingham, sales representative, Robin Martin, sales representative, David Watson, branch manager, and Steve Alabaster, sales representative
Read more articles in Industry, by Derek Marriott or from December 2009.
