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By in Industry on 2nd Jul 2011 15:00

Global manufacturer, Kawasaki, has launched two new websites to provide information and support that is specifically tailored to their Engines and Power Products markets.

Speaking about the launch, Kawasaki's Sales & Marketing Co-ordinator, Louise Topp, said "We took the decision to create two separate sites as we wanted to emphasise how our products relate to very different market needs and requirements as well as providing websites that are easy to navigate and user friendly, to make sure visitors can find relevant information quickly and easily. They will be an invaluable resource for our dealers, distributors and customers."

An important consideration was to have product specifications and dealer and distributor network information readily to hand for visitors to the sites. With this in mind, they have been designed with a comprehensive search facility, with distributor and dealer information only a click away.

A major new feature of both sites is the dedicated Distributor Resource Area where dealers and distributors will have a central source of support material. The latest technical bulletins, parts catalogues, owner manuals and marketing material will all be available for download.

Kawasaki is committed to long term investment in their websites, with further phased developments being planned for launch throughout the year. There is a rolling programme scheduled to make the Engine website available in additional EU Languages, whilst the Power Products website will eventually be available in the language of every country within Kawasaki's trading area.

Read more articles in Industry, by Press Release or from July 2011.



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