A Recent Etesia dealer day held at Etesia UK's new premises in Shenington, Oxfordshire brought together over 50 dealers from across the country to discuss such topics as the company move, the current economic climate, dealer development, training on the new Pellenc lithium battery powered range of products, how to increase sales and enhance communication across the group.
The day provided the ideal opportunity to promote the advances and innovative technology from the company with the launch of a new electric Bahia MEE, the world's first rotary mower with integrated collector to be powered by electricity and which will be available to buy in 2011, as well as revitalise the dealers thoughts in the current uncertain economic climate with a presentation from Richard Denny - Business Growth Specialist and Inspirational Business Speaker.
The BBC claims that "Richard is a legend on the international speaking circuit", The Daily Telegraph describes Richard as "The UK's guru of motivation", Whilst the Times says he is "The master of professional salesmanship" and he certainly didn't disappoint giving a powerful and challenging presentation on selling in challenging times.
"In today's challenging market place and climate, we need to be more pro-active if we are going to win more business", commented Denny. "We have all been here before. This is life. To win we have to have product knowledge and skills, but above all else we need the right attitude. Without this we can never hope to succeed. We can achieve anything in life if we really want to and selling today is all about relationships and getting on with people. People buy people and modern day selling is about asking the right questions and not talking about yourself".
Richard's hugely successful presentation was followed by a hog roast lunch before the guests were split into four groups. Each group then toured the new facilities including separate training centres for Pellenc and Etesia machines. After, they were able to try the complete Pellenc range as well comparing the performance of the new MEE against the equivalent petrol, and the latest machines launched at Saltex.
"The dealer day was a great success and followed a successful press day we held the previous day", commented Les Malin, Etesia UK's General Manager. "It was well managed with a lot of preparation to ensure that we got the full benefit from our two days with the UK press and dealers from around the country and it was very enjoyable. We launched three new products at this year's SALTEX which have created great interest so we are very optimistic that 2011 will continue to be good for us."
For further information or to organise an on-site demonstration, please contact Etesia UK on 01295 680120 or visit www.etesia.com/uk