New Holland celebrates 45 years in groundcare

New Holland celebrates 45 years of involvement in the compact tractor sector in 2010, and will mark the occasion by delivering the most advanced compact tractor in the market today.

The British & International Golf Greenkeeper Association's Turf Management Exhibition (BTME) in Harrogate will provide customers with an opportunity to see this technology first hand.

The Boomer 3000 series, featuring the award winning EasyDrive™ continuously variable transmission (cvt), benefits from having no range levers to shift and greater efficiency than any Hydrostatic thanks to its unique use of a totally mechanical drive train.

Customers relying on a mechanical transmission for fixed speed work now have a new option - this tractor allows drivers to match exact speed to every task without being fixed to a gear, thus maximising productivity. It was this model which was awarded the silver medal for innovation at the 2009 SIMA show in Paris.

Also on show at BTME will be the new T1500 series. Two entry level models offered with a choice of three-range hydrostatic or 9x3 manual transmissions, the 30hp T1560 and 33hp T1570 are versatile, easy to use and dependable.


In addition to showcasing the latest in groundcare technology, New Holland will also journey into history and feature some of its key innovations from the past 45 years.

"2010 is a milestone for New Holland," says Rupert Boobbyer, New Holland European Product Marketing Manager for groundcare products.

"The industry has come a long way since the introduction of Ford's LGT Series in 1965, and New Holland has certainly played its part in that and will continue to do so.

"As the years have passed, New Holland has consistently been at the cutting edge of industry innovation, manufacturing over 100 different models while striving to meet ever-changing customer needs."

New Holland will also provide BTME attendees with a chance to see the T4000 on turf tyres, and a G6000, on show with the latest Blueline mower deck which allows the cutting height to be adjusted from the driver's seat. Completing the line-up of groundcare machines will be a tractor from yesteryear, to mark the company's anniversary.

"With the most complete range of groundcare products to-date, New Holland not only lives up to its well-earned place in the history books of groundcare, but continues to create new industry standards as we move forward," Boobbyer says.

To mark the 45 year milestone, New Holland will hold a 30 minute seminar at 3.30pm on Tuesday 19 January in the Queen's Suite within the BTME show. This will see Graham Gleed, New Holland's Groundcare Sales Manager for the UK and Republic of Ireland, take a look in the rear view mirror to see where New Holland has come from, as well as look forward to 2010 and beyond.

For more information on New Holland visit www.newholland.com