0 P & R Hydraulics bucks the current economic trend

P & R TeamNorwich-based, P & R Hydraulics (P & R) continues to buck the trend of manufacturing and distribution companies struggling to achieve growth during the current economic climate.

P & R have experienced significant growth in their last 12 months of trading. Since taking the decision to purchase Hydraulics Direct in January of last year, the company has not only seen a considerable increase in its revenue but also its export business.

Having been established for over 35 years, the company knows its markets and their customers. Richard Howard, Sales Director at P & R commented:' Many small companies would not choose to acquire a new business during the worst recession we have seen for a generation. However, the opportunity presented itself to us and despite the obvious challenges we felt the time was right for us to grow our business and expand into a new market sector, turf care equipment.'

'Many contractors, sports venues and local authorities are struggling with budget cuts. The purchase of new professional turfcare equipment has been affected. People have prolonged the buying cycle by at least an additional 12 months, in some cases longer. This has led to an increased demand for replacement parts as existing equipment has been pushed to work longer and harder.'

'It's the smaller companies in the UK, such as P & R, who have the potential to make a contribution to the country's growth and employment. It is SME's like us that will help to bring the UK out of the economic gloom we've been experiencing over the last few years.'

Furthermore, the company is currently expanding by taking on additional floor space for their manufacturing and repair operations in Norwich. There are also plans to increase the current workforce during 2011 to ensure customers continue to receive excellent service and support despite the increased workload.

For more information on the company or its product range, please visit www.pandrhydraulics.com

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