Maxwell Amenity which operates through market leading brands Pitchcare.com and Amenity Land Solutions (ALS) have entered into a two year agreement with local Football League club, Shrewsbury Town.
The club has recently gained promotion to League Division One.
The agreement will see the company oversee the agronomy, maintenance and pitch management of the Greenhous Meadow and Sundorne Castle sites.
Maxwell Amenity Managing Director Dave Saltman commented that; "We are delighted to be formally working with our local league club Shrewsbury Town in helping them to develop and progress their facilities.
We supply advice, products and training to a diverse portfolio of customers, including some of the world's largest clubs. In recent years, we have created over 50 new jobs at our Allscott based site, it has always been a key goal to partner with local sports clubs and the deal with Shrewsbury Town emphasises our focus and commitment to see this happen."
Access to local expertise, technology and products that are used at the highest level of sport in the UK and around the world will help Shrewsbury provide and a matchday surface and training facilities that Manager Micky Mellon can further develop his chosen brand of football.
Speaking about the new deal, Shrewsbury Town's CEO Matt Williams said; "We are pleased to have entered into this new agreement with Maxwell Amenity and look forward to working with them. The aim is to improve the pitches and with expertise and manpower, we are hoping this will prove to be the case.
The team want to play an attractive passing brand of football and hopefully this new deal will give them a surface to help achieve this."
Image: Shrewsbury Town CEO, Matt Williams, with Dave Saltman, MD Maxwell Amenity