Get ahead of the game at SALTEX

Rosie Duckworthin Exhibition News

Visitor registration is now open, the new website is live and Europe's largest free sports turf show, SALTEX, is introducing a brand-new look for 2022.

Registering for a free ticket has never been easier thanks to the event's new website ­- Now in its 76th year, Europe's largest sports turf, amenities and landscaping trade exhibition will host all sectors of the grounds care industry, with over 400 industry brands standing ready to showcase their latest products and innovations.

Sarah Cunningham, GMA director of commercial and events, SALTEX event organisers, says: "As the biggest event covering the supply and management of products and services that help to create high quality leisure, recreation, and sports surfaces, it's important that the new website is easy to navigate for visitors and exhibitors. I'm confident that the new site will deliver for both."

Speaking about the rebrand, Andrea McMahon, GMA director of communications says: "SALTEX represents innovation and progression. Its where the industry comes together to build networks, knowledge and learn about new innovations. It's forward-looking and the brand needs to reflect this and we hope the new look strikes the balance of being modern and progressive, whilst retaining an element of simplicity connecting it to the previous look."

The opening of visitor registration coincides with the launch of the 2022 show's social media campaign, #aheadofthegame. As attending the show guarantees you'll be ahead of the game, the tag couldn't be more apt. SALTEX visitors are being encouraged to use the tag, along with #SALTEX2022 on social posts to share what they learnt at the show that puts them ahead of the game. Likewise exhibitors are being encouraged to use the tag to promote what they will be bringing to the show.

At the event, visitors will hear about latest product innovations and find all the machinery and technology needed to make their jobs easier. It gives access to expertise all in one place that they wouldn't get anywhere else. Visitors will be surrounded by a broad spectrum of exhibitors offering solutions and providing answers - and there'll be the opportunity to meet and network with others in the same industry for new ideas and fresh insights.

Sarah continues: "With a proven track record spanning eight decades, the SALTEX 2022 show won't disappoint. Bringing together the best in the business to tackle the trends and issues affecting those working in the industry, the event will host over 400 industry brands in one place - all lining up the best products on offer for today's growing needs. And, as always, there will be a comprehensive schedule of speakers across three theatres sharing their knowledge and expertise - with sustainability and environmental pressure at the forefront of the 2022 agenda."

SALTEX will make sure you #getaheadofthegame so be sure to visit and register for your free ticket. The show takes place at the conveniently central Birmingham NEC on 2-3 November.

To discuss the option of buying stand space at the 2022 show, email Sarah Cunningham at